Makeup

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Origins & Benefits of the Skincare Makeup System

Skin. Our largest organ, and if studies are to be believed, also one of the things we notice first about each other....

Is There a “Right” Order for Applying Your Makeup Products?

Another tip from Eldridge worth heeding: “Don’t apply the concealer in a circle over the area. Keep the edges rough, as it will...

Makeup and Beauty Blog Monday Poll, Vol. 893

So…what is the Monday Poll? Excellent question! It isn’t, contrary to its name, an actual poll, like with little clicky buttons. It’s just a list...

Street Talk: Make-Up –Episode Ten Skin Type: Combination with Large Pores

In this episode of Street Talk: Make-Upwe meet Sida skincare-savvy consumer with combination skin and visible pores — a concern shared by millions, particularly...

How to Ensure Your Makeup Looks Great in Photos, Video, or in Person

Cameras have come a long way for film and television, but even cell phone cameras can take images and video in 4K! It's no...

Best Makeup Gifts for the Holidays

The holidays are all about giving a little sparkle, and what better...

How to Use The Skincare Makeup System In Your Beauty Routine

We asked our employees how they use our Skincare Makeup System and how it fits into their makeup routine. Our 3-step system...

Try “Snowflake Shadow” for an Ethereal Winter Makeup Look

Key Takeaways "Snowflake Shadow" is sheer, shimmery, and on everyone's winter makeup mood board.To get the look, all you need is an icy shimmery eyeshadow. ...

Makeup and Beauty Blog Monday Poll, Vol. 892

So…what is the Monday Poll? Excellent question! It isn’t, contrary to its name, an actual poll, like with little clicky buttons. It’s just a list...

Street Talk: Make-Up –Episode Nine Skin Type: Sensitive

In this episode of Street Talk: Make-Upwe spotlight Fia consumer with highly sensitive skin who has refined a product routine based on careful trial,...

Must-read

GLP-1s May Help You Stop Biting Your Nails—Here’s Why

Do you bite your nails? If so, you’re really not alone; research suggests about 20 to 30 percent of the general population nips at...

12 Best Deals From Ulta’s National Lipstick Week Sale 2026

Not quite a lipstick, not quite a gloss, Clinique’s Almost Lipstick is the Goldilocks lip product for anyone who wants an effortless wash of...

8 Best BHA Toners of 2026 for Clearer, Smoother Skin

Frequently Asked QuestionsIs it okay to use a BHA toner every day?BHA usage depends on your skin type. “Yes, it is okay to use...
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