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Cosmetics

PM Studio signs Prada’s immersive retail gifting experience

To extend the brand experience beyond the point of sale, Prada Beauty imagined an activation retail exclusive around sampling machines designed to reveal a...

Cosmetics

How fragrance brands are reimagining the in-store experience in 2026

“It’s essential to understand what drives consumers today. When they enter a store, they want to feel, see, touch, interact — to move from...

Hair Care

Luxury Over Everything: How Sherece Lanae’ Is Redefining Healthy Hair, Retention, and the Salon Experience

Interviewed By Charron Monaye, In an era where speed often outweighs quality and viral trends overshadow true expertise, Sherece Lanae’ stands as a rare constant...

Makeup

What happened to Hayden Panettiere? The actor reveals her experience of Hollywood misogyny

By now, we're all well aware of the ways pervasive misogyny has impacted women in Hollywood, from #MeToo to sexism and inequality behind the...

Hair Care

Becoming Her: Coach Stormy Wellington on The Awakening Experience, and the Power of a Woman Who Decides

She did not wait for permission. She built power from the inside out and taught other women to do the same. For years, Coach Stormy...

Hair Care

Inside Florida’s First 24-Hour Salon: My Experience at IBol Beauty

I got to see Florida’s first 24-hour salon for myself, a place where beauty and flexibility come together, and women’s real lives are finally...

Cosmetics

Yves Saint-Laurent Beauté takes over the Rex Club for an immersive experience

After the pop-up store adventure, Yves Saint-Laurent Beauté is moving to another level! The brand chose the Rex Club, a legendary Parisian night spot,...

Organic Beauty