Expansion

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Moon Juice Enters Target in Major Mass Retail Expansion

THE WHAT? Functional supplement brand Moon Juice has launched in 755 Target stores nationwide and on Target.com, marking its largest move into mass retail...

Sociolla plans aggressive store rollout and Southeast Asia expansion

THE WHAT? Indonesian beauty retailer Sociolla is planning to significantly expand its physical retail footprint to as many as 500 stores while accelerating its...

2025 in Review: New Markets – Products – Category Expansion Drives Innovation

If geographic expansion defined one pillar of beauty growth in 2025, product-led expansion defined another. As competition intensified and consumers became more selective, brands...

Must-read

Is Teeth Whitening Ever Really Safe for Sensitive Teeth?

Butter yellow may still be an “it” color in the beauty industry, but one area where you’ll want no part of the...

What to Know About Trying to Conceive If You’re Taking a GLP-1

GLP-1 medications are more popular than ever, as science continues to discover new ways they can be used to address a variety of health...
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