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Nutrafol re-enters men’s category with age-specific Men 50+ launch

Developed specifically for men aged 50 and older, Nutrafol’s new Men 50+ formulation is the latest example of age segmentation and personalization in the...

2025 in Review: New Markets – Products – Category Expansion Drives Innovation

If geographic expansion defined one pillar of beauty growth in 2025, product-led expansion defined another. As competition intensified and consumers became more selective, brands...

P&G Flags Sharp U.S. Category Declines as Consumer Weakness Weighs on Q2 Outlook

THE WHAT? Procter & Gamble has cautioned that U.S. sales across key categories it competes in fell significantly in October and are expected to...

Edgewell posts mixed FY2025 results as company prepares to exit feminine care category

Edgewell Personal Care has released its fourth quarter and full-year results, highlighting steadier international demand, heavier promotional activity in North America and a major...

Must-read

11 Best Low Platform Bed Frames 2026, Tested & Reviewed

For a sleep setup that blends sleek design with real-world functionality, low platform bed frames are where it’s at. These effortlessly minimalist pieces offer a grounded,...

GLP-1 Summer Hair Loss: The Iles Formula Ritual

The season your shedding chapter wasn't expecting. So what happens when the conversation collides with a Mediterranean July? Because...

How Often To Use IPL At Home, According To A Hair Removal Expert

How to effectively use your IPL at homeBefore you start, Trish notes that effective use of IPL at home will differ from device to...
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