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The Case for Ditching ‘Hard’ Workouts and Playing Instead

Remember when you were a kid and you couldn’t wait until it was time for recess? You’d participate in soccer, kickball, hopscotch, and play...

The business case for exceeding US ingredient rules

Ingredient safety is becoming a sharper competitive line for indie beauty, especially as brands navigate a patchwork of global standards. As a result, some...

What oral care stakeholders can learn from NAD’s 2025 case decisions

Key Takeaways for Oral-Care Marketers Tailor your claims to the support -- substantiate all product performance claims with finished product studies and make sure...

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10 Best Face Sunscreens for Glowing, Healthy-Looking Skin

Frequently Asked QuestionsHow does sunscreen work?As beauty journalists, at least one person on our staff chats with a dermatologist on a near-daily basis, and...

7 Best Seamless Underwear I’ve Tried in 2026

Seamless underwear FAQs, answered:What is seamless underwear?“Seamless underwear is engineered to be virtually invisible under clothing, by eliminating any bulkiness and protruding seams that...

7 Tips for Building a Healthy Diet With Canned, Frozen, and Packaged Goods

Certain influencers have built entire social media empires out of making everything from scratch. Oftentimes, their videos carry an implicit sense of moral superiority,...
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