At bareMinerals, we’ve always believed that makeup should do more than cover—it should care for your skin. As the original clean beauty brand, we pioneered a movement in 1995 with the launch of our Original Loose Powder Foundation, a game-changing formula that challenged the dominance of heavy, pore-clogging foundations. Lightweight, non-cakey, and non-comedogenic, it transformed the way people thought about makeup and sparked a new era of skin-loving beauty.
Why Minerals?
Minerals are more than just pigments. They’re essential building blocks that help support healthy-looking skin. Naturally calming, fortifying, balancing, and protective, minerals bring a special power that enhances natural beauty while caring for your complexion.
Here are some of the ways bareMinerals uses the power of minerals…
Zinc Oxide & Titanium Dioxide: Protect skin from damaging UV rays while improving texture and tone.
Iron Oxides: Deliver natural coverage without clogging pores.
Mica & Bismuth Oxychloride: Create a luminous finish with a silky, non-drying feel.
These five ingredients make up the heart of our Original Loose Powder Foundation, clinically tested to promote clearer skin over time—even on the most sensitive complexions.
Minerals for Every Skin Type
Minerals work in harmony with your skin, delivering targeted benefits no matter your concern:
Mineral Silica & Lauroyl Lysine for Oily Skin: If you love our beloved Original Loose Mineral Foundation but have oily skin, reach for the Original Matte Loose Mineral Foundation. These minerals absorb excess oil, blur imperfections, and keep shine in check.
Silica for Long-Wear Performance: In the BAREPRO® Collection, this multitasking mineral ensures breathable, natural coverage that lasts all day.
Mineral Electrolyte Water for Hydration: Powered by magnesium hydroxide, potassium chloride, and calcium chloride, this mineral electrolyte water floods skin with essential minerals that support hydration and moisture retention, which can be found in our Complexion Rescue Tinted Moisturizer.
A Philosophy of Purity
From day one, our product philosophy has been simple: minimalism, purity, and stripping away the excess. That means:
Free from parabens, binders, and heavy fillers
Non-comedogenic (won’t clog pores)
Gentle enough for sensitive and acne-prone skin
Suitable for all skin types
We go beyond industry standards by restricting over 2,500 questionable ingredients, including the 1,400+ already banned in the EU. Our promise is that every formula is safe, effective, and skin-improving. No wonder why our slogan is Makeup So Pure, You Can Sleep In It™ (though we don’t suggest it, you technically could!).
The BareMinerals Difference
Mineral powders are weightless and breathable, offering smooth texture, rich color, and a natural finish that feels as good as it looks. Unlike traditional pigments, our mineral pigments stay true to shade—no color shifting throughout the day.
At bareMinerals, we believe that beauty should support your skin’s health while boosting your confidence. Don’t just wear makeup—care for your skin while doing so.
Pure. Simple. Beautiful. That’s the power of minerals.
Salon-quality hair isn’t just for salon visits anymore! With the right tools and products, you can achieve professional-level results right at home. Iles Formula’s premium hair care range is designed to simplify your routine while delivering exceptional results. Here are 3-5 key steps to help you unlock your best hair from the comfort of your home.
Build a Strong Foundation with Proper Cleansing
Healthy, hydrated hair starts with a great cleanse. Use the Iles Formula Haute Performance Shampoo to gently cleanse your hair, removing impurities without stripping away natural oils. Follow with the Iles Formula Conditioner, which immediatly transforms the most comprised hair to the most spectacular result.
Achieve the Perfect Blowout
A salon-quality blowout at home is all about technique and the right products. Begin by applying the Iles Formula Finishing Serum to damp hair to protect against heat and enhance manageability. Section your hair and use a round brush with a hairdryer, focusing on smooth, consistent strokes. This technique helps you achieve a polished, voluminous finish.
Lock in Shine and Control Frizz
The final touch to salon-quality hair is all about shine and smoothness. Once your hair is dry, apply a small amount of the Iles Formula Finishing Serum to the ends and mid-lengths. This lightweight product seals in moisture, tames flyaways, and gives your hair a radiant, glossy look.
Embrace Heatless Styling Options
For days when you want to skip the heat, try incorporating heatless styling techniques. Apply the Iles Formula Curl Revive to damp hair and braid or twist it overnight for soft, natural waves. This approach not only protects your hair but also creates effortless, salon-inspired looks.
Maintain and Protect Your Results
To keep your hair looking its best between washes, refresh your style with the Iles Formula Curl Revive or Iles Formula Finishing Serum. These products help maintain your style while ensuring your hair remains nourished, shiny, and frizz-free.
With Iles Formula, salon-quality hair is just a few steps away. From building a strong foundation to mastering a flawless blowout, these simple techniques and premium products empower you to achieve professional results at home. Transform your routine and let your hair shine with confidence.
Skin flare-ups can feel like a spotlight you never asked for, especially when acne or rosacea seems to draw attention before anything else. But the truth is, what you wear has the power to redirect the eye. With a few smart choices in colour and pattern, you can distract from pimples and other skin conditions. The trick is not to hide, but to harmonise.
When your skin isn’t behaving the way you’d like, the instinct is often to retreat into neutrals. You might think that black, beige, or grey will make your skin look calmer. In reality, it can have the opposite effect. Plain, single-coloured outfits create a strong contrast against your skin, which makes any redness or unevenness stand out even more.
The goal isn’t to cover up. It’s to create harmony between your clothes and your colouring so that your skin feels like part of the whole picture, not something separate from it.
1. Embrace Colour
Colour is your best ally when your skin is drawing more attention than you’d like. Wearing more colour balances the eye, allowing it to take in the overall effect rather than zooming in on one detail.
Choose shades that suit your natural undertone. If you’ve had a personal colour analysis, you already know which hues bring balance to your skin. Warm, cool, or neutral tones will all help your complexion look clearer when they’re in harmony with your colouring. When colours clash with your natural undertone, your skin can appear more flushed or uneven.
If you’re not sure where to start, look for colours that echo your eyes or lip tone. These naturally complement your skin and subtly restore balance.
2. Patterns Distract the Eye (in the Best Way)
Your skin has texture and pattern. So when you wear smooth, solid fabrics, the difference between your clothing and your skin becomes more noticeable. Patterns bridge that gap beautifully.
Busy, organic prints – think florals, leopard spots, painterly swirls, or scattered polka dots – create gentle visual movement. This stops the eye from fixating on one area, like redness on your cheeks or a small breakout.
Avoid overly structured patterns such as stripes or grids. These are precise and regular, while skin is naturally irregular. Organic prints feel softer and more cohesive beside your face.
Sometimes it’s as simple as a scarf or blouse in a multi-coloured print. The mix of tones and shapes helps the brain read your appearance as a single, harmonious image rather than contrasting zones of smooth fabric and textured skin.
3. Use Multi-Coloured Prints for Balance
Patterns with more than one colour are particularly effective. They introduce natural complexity that mirrors the subtle variation of real skin tones.
When you wear a mix of colours that echo your own palette, your skin appears more even because the overall image feels balanced. A print that includes a few of your best colours – say, soft coral, cool blue, or gentle olive – makes everything look more cohesive.
It’s the same principle artists use when blending colour on a canvas: the right mix creates harmony, which the eye interprets as beauty.
4. Choose Soft Contrast Over Sharp Contrast
If acne or rosacea makes your skin appear redder, a sharp contrast in neutrals will amplify that effect. High-contrast outfits, such as black-and-white or navy-and-cream, intensify visible differences between skin and fabric.
Instead, experiment with soft contrast – mid-value combinations that don’t compete with your complexion. Pairing navy with teal or red, rose with camel, or olive with coral can create a smoother visual transition between your skin and your clothes. By repeating the reddish tones in your skin, they stand out less rather than more.
5. Build Confidence Through Expression, Not Concealment
When you start using colour and pattern intentionally, you’re not hiding; you’re expressing. The goal is to dress in a way that feels like you again, not a muted version of yourself.
A patterned top, a colourful scarf, or even statement earrings can all shift focus away from perceived imperfections and direct attention to your features, personality, and energy. This is style psychology in action – the way external choices change how both you and others perceive your confidence.
If acne, rosacea, or uneven skin tone makes you want to retreat into beige, resist the urge. Step into colour instead. Patterns, harmony, and gentle contrast can transform how your skin looks and how you feel in it.
You don’t have to wait for perfect skin to feel good in what you wear. The right combination of colour and pattern helps your reflection feel balanced, vibrant, and authentically you.
Further Reading
Your Skin is a Public Experience
What You Must Know About Choosing Prints for Patterned Skin
Embracing Patterns: Elevating Your Personal Image with Style and Substance
How to Develop Your Style Confidence: Moving Beyond the Fear of Judgment
You might not have noticed it yet, but there’s a new word quietly taking over the beauty industry – and it’s not what it seems.
That word is longevityand it’s showing up everywhere from skincare marketing, supplements, blue zone diets and so-called anti-zombie-cell serums (yes, you’ve read that right!).
And while it sounds scientific, serious, and self-caring, longevity might just be the beauty industry’s cleverest rebrand yet, because it promises to help us live longer, glow longer and somehow cheat time without ever saying the words “anti-ageing”.
In this week’s episode of Green Beauty Conversations, Formula Botanica CEO Lorraine Dallmeier unpacks how the industry has swapped the uncomfortable language of “anti-ageing” for the palatable promise of “longevity”. But beneath the lab coats and wellness slogans, the message remains the same: time is still being sold to us as the enemy.
Following on from last week’s interview episode, Lorraine’s latest Green Beauty Opinions offers a witty, incisive and timely exploration of how our collective fear of ageing has been repackaged as responsible self-care – and why we should all be paying attention.
If you’ve ever been tempted by a “skin longevity” serum or wondered what on earth an “anti-zombie” product is supposed to do, this episode is for you!
“Longevity sounds clinical and modern, but at its core it’s still whispering the same thing into your ear: you’re not quite enough as you are – and we’ve got the product that’ll fix it.” — Lorraine Dallmeier
Key takeaways:
Longevity has replaced anti-ageing as beauty’s newest buzzword. The industry knows that consumers are wary of being told to fight the natural process of getting older, so it has rebranded the same message in softer, science-sounding language. The result? Products that seem empowering but still hinge on the same old insecurities.
The rise of “anti-zombie” skincare shows how far the marketing spin can go. Brands are now targeting senescent or “zombie” cells – those that stop dividing but refuse to die – with creams, serums and supplements that promise to flush them out. Lorraine points out the absurdity of this trend, likening it to a skincare version of Thrillerwhere anti-zombie serums stalk your bathroom shelf!
The wellness industry has jumped on the longevity bandwagon. From mushroom powders to “cellular rejuvenation” blends, the narrative of extending your healthspan (or even your “skinspan”) is being sold as self-care. Yet the emotional undertone remains the same: you’re responsible for optimising yourself before time catches up.
Longevity sells because it feels aspirational, not fearful. The message is no longer about vanity; it’s about responsibility, science and future health. But as Lorraine explains, that doesn’t make it any less manipulative. It still suggests that ageing – and by extension, imperfection – is something that needs fixing.
We need to question what longevity marketing is really selling. Is it health, hope, or just another fear wrapped in a sleek new package? True progress in beauty, Lorraine argues, won’t come from another buzzword or anti-zombie serum – it will come from rejecting the idea that time itself is a flaw to be corrected.
Thank you for joining us for this episode of the Formula Botanica Green Beauty Conversations podcast. If you enjoyed listening, please share, subscribe and review this episode on Apple Podcasts, Spotify or Youtube so that more people can enjoy the show. Don’t forget to follow and connect with us on Facebook and Instagram.
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Lorraine Dallmeier is a Biologist, Chartered Environmentalist and the CEO of Formula Botanica, the award-winning online organic cosmetic science school. Read more about Lorraine and the Formula Botanica Team.
Saw palmetto (Serenoa repens) is a plant extract commonly used in alternative medicine to treat male baldness, particularly androgenetic alopecia (male pattern baldness). This condition is often linked to the hormone dihydrotestosterone (DHT), a derivative of testosterone.
Saw palmetto is believed to have DHT-inhibiting properties, similar to finasteride, a well-known pharmaceutical treatment for hair loss. Here’s an overview of the effects of saw palmetto on male baldness:
1. Inhibition of DHT
Mechanism: Saw palmetto may block the enzyme 5-alpha reductase, which converts testosterone into DHT. High levels of DHT are known to shrink hair follicles, leading to hair thinning and eventual hair loss.
Effectiveness: Some studies suggest that saw palmetto can reduce DHT levels, which might slow hair loss and, in some cases, promote hair regrowth.
2. Clinical Studies and Research
Small-scale studies: A few clinical trials have examined saw palmetto’s impact on hair growth:
A 2012 study published in the International Journal of Trichology found that 38% of men who used a saw palmetto topical treatment experienced an improvement in hair growth compared to 68% who used finasteride.
A 2009 study observed that 60% of participants using saw palmetto saw some hair improvement, with a particular emphasis on reducing hair loss.
Limitations: Many of these studies are small and short-term, and the results are mixed. More large-scale, long-term studies are needed to confirm its effectiveness.
3. Topical vs. Oral Use
Oral supplements: Saw palmetto is commonly taken in capsule form as a dietary supplement. It can also be taken within a multi-ingredient supplement.
Topical application: Some hair loss products contain saw palmetto in shampoos or scalp treatments, which are thought to help by directly affecting the hair follicles.
Combination with other ingredients: Saw palmetto is often combined with other hair growth-promoting compounds, like biotin or minoxidil, in commercial products. Saw palmetto is also used in leading specialist hair growth supplements such as HR23+.
4. Comparison to Pharmaceutical Treatments
Finasteride and Minoxidil: These FDA-approved treatments are generally considered more effective than saw palmetto for male baldness, with finasteride specifically targeting DHT. However, saw palmetto is popular because it is natural and may have fewer side effects. Finasteride is known to give major negative side-effects, some of which are long-term, and even irreversible.
Side effects: Unlike finasteride, which can cause side effects like decreased libido, saw palmetto is thought to have a lower risk of sexual side effects, though some men report mild gastrointestinal discomfort or headaches.
5. Safety and Tolerability
Natural alternative: Saw palmetto is generally well-tolerated and considered safe for most people. However, some potential side effects include stomach upset, headaches, and mild dizziness.
Interactions: It may interact with medications like blood thinners, so consultation with a healthcare provider is recommended before use.
Summary:
Saw palmetto may have a mild positive effect on reducing male pattern baldness by inhibiting DHT production. It can also help boost the formation of healthy hair growth when combined with growth agents like folate and biotin (vitamin B7).
Saw palmetto is often favoured as a natural remedy due to its lower risk of side effects. However, more research is needed to fully confirm its benefits for hair regrowth.
Europe’s leading non-medical hair loss treatment, HR23+ Hair Restoration Supplement, combines saw palmetto with 22 additives in order to help reduce hair loss and promote hair growth in men experiencing androgenic alopecia. HR23+ has shown to work in 9 out of 10 users.
Holiday gatherings have long been fraught with unsolicited comments about food, bodies, and weight from extended family. But this year, between Ozempic’s ever-rising popularity, the MAHA movement’s headline-making “clean eating” agenda, and social media’s constant commentary about celebrities’ bodies, it’s fair to assume that you may be facing these conversations even more frequently.
Small talk about diets or observations about someone’s apparent weight loss often aren’t malicious, but they can certainly be triggering, and they can get in the way of genuine connection. It’s hard to open up to someone when you’re worried about them commenting on the size of your body or the amount of food on your plate.
As an eating disorder dietitian, I know a thing or two about how to shut down food and body shaming, however casual or unintentional it may be. I spend a lot of time during the last few months of the year role-playing these tricky situations and helping my clients feel more prepared to handle them.
If you’re already anxious about navigating unwelcome remarks about what you eat or how you look over the holidays, you’re certainly not alone. I asked therapists and a few other dietitians to share some great go-to responses for common comments you may face throughout the festivities.
1. “I’m working really hard to focus less on my body right now. Let’s talk about something else.”
If you cross paths with someone you haven’t seen in a long time, they might comment on your body in a way that they think is complimentary. Think: “You look great! Have you lost weight?” or “Wow, you look so tiny in that dress!” If you practice body neutrality and don’t subscribe to the idea that thin is best (it isn’t), these interactions can be extremely uncomfortable. You might also struggle with how to react since the person you’re talking to probably has no idea that what they said was anything but positive.
“You can appreciate someone’s intent in offering what they believe to be a positive comment while gracefully offering a correction and redirection,” Amber Stevens, PsyD, licensed psychologist and clinical director of Galia Collaborative in Cincinnati, tells SELF.
The best response in this case, Dr. Stevens says, is one that acknowledges the comment’s intent but shuts down further conversation.
She suggests trying something like: “I think you meant that as a compliment, but this is a sensitive topic for me that I’d prefer not to discuss. What have you been up to lately?” Or maybe: “I’m working really hard to focus less on my body right now. Let’s talk about something else.”
2. “All bodies change over time for a variety of reasons, so it makes sense that their body may look different.”
Even if your body isn’t a conversation topic at this year’s holiday gathering, someone might try talking to you about how someone else’s has changed. And while some people might consider this run-of-the-mill gossip, it’s actually incredibly harmful.
Despite having been in a relationship for just under a decade, I’d be lying if I said I’d ever truly thought about what my future wedding dress might look like. It wasn’t a conscious avoidance so much as a quiet assumption that the idea would simply take shape down the line, and that perhaps I’d recognise the one when the moment arrived.
Thankfully, newly engaged, I now have ample reason to wade my way through oceans of silk, tulle, satin and everything in between in search of a suitably chic ‘fit for one of the biggest days of my life. So naturally, I paid a visit to The Own Studio, AKA the brand coveted by every bride in search of classic yet effortlessly chic bridalwear.
Launched by Jess Kaye and Rosie Williams in 2019, since its inception The Own Studio has delivered on elegant silhouettes and sculptural designs that speak for themselves.
“Our customer wants to feel timeless and modern at the same time, so we never compromise on those elements,” co-founder Jess tells me.
“Every design has to feel considered and special – nothing added for the sake of it, nothing taken away without thought. Proportion and detail are essential, as is creating pieces that feel timeless rather than trend-led.”
With the duo taking inspiration from vintage silhouettes, these classic influences translate directly into their collections with an intentional approach that is apparent as soon as you slip into one of their pieces. A clear signature style flows through each gown, and “It’s that red thread that keeps everything feeling timeless but still with a modern edge,” Jess says.
Styles 140 and 145.
Courtesy of Lian Brooks
Style 116.
Courtesy of Lian Brooks
But what truly sets The Own Studio apart is its commitment to designing bridalwear that can be reworn long after your wedding day, an ethos that really resonates with me.
“Wedding dresses are expensive pieces, and to wear them only once felt like such a waste. Creating pieces that can be reworn and loved beyond the wedding day was a passion from day one.” Jess says.
Through their dyeing and tailoring service OWN AGAIN, bridalwear is reimagined as a versatile piece that can be worn and loved long after your wedding day.
This refreshing approach and refusal to over-design or chase trends is what makes the brand so compelling. Timeless yet modern, considered yet effortless, these are pieces designed not just for a single moment, but for a lifetime of wear – a philosophy that sadly feels more uncommon than not, and all the more appealing because of it.
Intrigued? Join me as I try on some of the brand’s bestselling looks in search of the one.
Style 074 / Silk mikado gown
Prior to my visit to The Own Studio I spent longer than I’d care to admit eyeing up this dreamy silk mikado gown, and it’s safe to say that she did not disappoint. I love how light and elegant this feels, with deliciously deep pleats and soft spaghetti straps giving major princess vibes. A scarf made this even more of a moment, effortlessly elevating with femme charm.
Courtesy of Lian Brooks
Style 173 / The Sierra silk taffeta gown
Sierra is a whole vibe. Oozing in cool-girl energy, this gown is actually named after a bespoke client who inspired the design. Featuring crisp silk taffeta, I love the contrast between the simple yet sculptural bodice and generous gathering, with the train at the back adding another delightful layer to this look.
It’s no surprise this corset is a firm favourite among The Own Studio clients, and it looks especially striking styled with this sleek satin skirt. The contrast is what really makes the look sing: the corset’s sculptural structure plays beautifully against the skirt’s fluid, pared-back elegance. I love how flattering this silhouette is, being strong enough to wear as is or with a scarf for added vibes.
I’ve been wearing drop-waisted dresses all year long because of how elegant yet easy they are to style, so this number was always going to be a winner in my books. I’m obsessed with the modern silhouette of this, with delicate straps framing the shoulders beautifully, while the fluid yet voluminous skirt adds a refined finish. Quiet luxury done right.
Courtesy of Lian Brooks
Style 022 / Mikado mini with crystal drops
The sweetest ivory mini dripping with embellished crystal drops that shimmer from every angle. I loved the neckline of this and how playful it felt. Better still, I could absolutely see myself rewearing this post-nuptials. Yes and yes.
Courtesy of Lian Brooks
Courtesy of Lian Brooks
Style 149 / Strapless silk satin gown with draped detailing and sash
Is this not the most romantic dress you’ve ever seen? A strapless corseted silk satin gown with dreamy draped details, I love how structured yet soft this is. Finished with a fluid sash, the design feels considered, elegant and unfussy – proof that the most impactful pieces are often the ones that balance simplicity with thoughtful detail.
Courtesy of Lian Brooks
Courtesy of Lian Brooks
Style 116 / Backless halter with pearl detail
This one caught me off guard in the best possible way. The most flattering halter neck dress, silk satin drapes beautifully to give the most effortlessly elegant final look, while pearl detailing across the back and satin sashes add some intrigue. Consider my head turned. This feels like a serious contender and received rave reviews from family and friends.
Courtesy of Lian Brooks
Style 168 / Duchesse satin crescent column dress paired with Style 169 / Duchesse satin detachable puff hip train
Striking yet simple, this is a beautiful option for those who are fans of the clean girl aesthetic. Especially form-fitted from the hidden internal corset, the curved crescent neckline on this feels contemporary yet timelessly chic. Pair with the wonderfully pillowy duchesse satin puff hip train or let this be the moment it is in itself without any extra trimmings.
Courtesy of Lian Brooks
Courtesy of Lian Brooks
Style 111 / Organza peekaboo silk mikado gown
Sometimes, simple is best, and this style is a testament to that. Truly a classic piece, I love how flattering the square neckline is and the subtle elevated details. Pair with a veil, gloves or train for added drama or let this chic gown speak for itself.
Courtesy of Lian Brooks
Courtesy of Lian Brooks
Style 171 / Silk taffeta corset gown with tucked skirt
A strapless silk taffeta situation that hugs you in all the right places, I’m in love with the simple yet structured bodice on this and the blissfully voluminous bubble hem skirt which is delivering on the drama.
Courtesy of Lian Brooks
Style 146 / Corseted silk gown with draped skirt detail
Understatedly elegant, this drop-waist corseted gown balances clean simplicity with compelling texture created by the ruched detailing. The structured square neckline frames the body beautifully, allowing the contoured silhouette to take centre stage.
Have you ever looked at your hair in the mirror and thought that you didn’t like the way it looked? It was too frizzy, too oily, too dry or didn’t have enough volume, bounce or shine? If these internal thoughts sound familiar, you are not alone.
While it’s normal to have a bad hair day, this constant pattern of negative talk, believe it or not, can stop you from reaching all of your hair goals. If only you could manifest the hair you want!
This may come to a surprise as we’ve been conditioned (no pun intended) to think that only hair extensions or styling products can be the solution to all of our hair woes but a generous helping of positive thinking can also do wonders for your locks too. If you want to learn how to manifest healthy hair, read on to learn how hair affirmations can help you come closer to the hair you’ve always wanted.
Do hair affirmations really work?
Yes, manifesting healthy hair is possible. Words are powerful and repeating positive affirmations day after day can rewire our brains to think more positively and in turn improve our self-esteem and self-worth. And when you start to love your hair, you will feel more inclined to take care of it and give it the TLC it deserves.
Positive thinking can do wonders for your emotional well being. In the book Power of Positive Thinking by Dr. Norman Vincent Peale stresses that “you do not need to be defeated by anything… you can have peace of mind, improved health and a never-ceasing flow of energy.” And while the positive thinking trend is nothing new, lately it’s taken on a new form: the concept of manifesting. This viral wellness trend has shown up in countless articles and videos as people share miraculous stories about how practicing manifestation has led them to their soulmate, a sudden pay day or even their dream promotion.
Whether you are coming to terms with how your hair looks and feels or you are looking to manifest hair growth there are manifestation tips and tricks anyone can use for a positivity boost!
Here are 12 hair affirmations that we recommend trying. Say them outloud to start manifesting healthy hair right now:
1) I have beautiful healthy hair
This is such a simple hair affirmation but when was the last time you said this outloud? Acknowledging that your hair is beautiful and healthy is a great start to manifesting healthy hair. Turns out we all love compliments, even our hair!
2) My hair is unique and i will not compare my hair to anybody else’s
Comparison is the thief of joy but we do it all the time once we are on social media scrolling through pictures with the hashtag #hairgoals. Everyone’s hair is different and unique so there’s no use in comparing. Rather than focusing on what your hair doesn’t look like, embrace what you have in the present.
3) I will always be grateful for my hair
We show our gratitude to others so why not also say this to your hair? It’s a reminder to be grateful for what we have even when we aren’t looking or feeling our best.
4) I am committed to learning more about my hair
Like with any relationship it takes a lot of hard work to get to a good place. Your hair may not always be willing to compromise but investing time and effort in getting to know what makes your hair tick and its list of likes and dislikes can go a long way to creating the perfect hair routine.
5) The hair on my head is long, healthy and grows quickly. It is growing and flourishing as I breathe
If one of your goals is to manifest hair growth, focus on saying this positive hair affirmation. Rather than worrying about the lack of hair growth, repeat this on a daily basis to stay focused on your goal while staying positive about your hair journey. It’s time to get rid of all your emotional stress.
Your hair is a living, breathing entity just like you. Picture your strands growing longer every time you inhale and exhale. Although it may not be visible to the naked eye your hair is growing alongside you.
6) My hair glides through my fingers and a comb easily
If you get frustrated about combing your hair since you are constantly met with resistance in the form of knots and tangles, this one’s for you. Picture your hair gliding through your hair brush and how effortless that motion is. Once you use this affirmation, brushing your hair will feel less like a chore and a natural part of your self care routine
7) I can handle taking care of my hair
It can be hard dealing with your hair if it’s very high maintenance but rather than approaching your hair as a problem, give yourself a bit of a pep talk. As the owner of your hair, you’ve got this. And once you figure out what your hair likes, taking care your hair will feel second nature
8) I’m looking forward to wash day because that is my self care time
Rather than dreading wash day, train yourself into thinking that it is part of your relaxation time. Washing your hair and spending time to touch and massage your hair should feel more like a ritual and not something you are avoiding all day.
9) I will pay attention my scalp
Scalp health is so important to hair growth. This hair affirmation is an important reminder to pay attention to any clues your scalp is making throughout the day. Does your scalp feel itchy or dry? Could it benefit from a quick scalp massage or an energizing scalp scrub?
10) My curls are gorgeous and unique
Embrace your unique textured hair. Although it requires a lot of attention and maintenance, there are others who would love to have the curls that you do.
11) My hair is beautiful whether it’s short, medium length or long
We can all feel a little worried after a big hair change or major haircut but know that no matter what length your hair is, it doesn’t change the fact that your hair is beautiful.
12) I can wear whatever hairstyle I want
Instead of saying ‘I can’t pull off that hairstyle’ turn that negative self talk into a positive! Whether you have always wanted to work a curly ponytail or master a french braid, say this enough times and you’ll have enough confidence to walk out the door with any hairstyle you desire.
Visualize Hair Growth
Aside from verbalizing positive thoughts, visualization is also a huge part of manifesting healthy hair. Here’s a visualization technique you can use if you are looking to manifest hair growth. You can do this simple exercise while sitting or standing.
1. Focus on your breathing and start to imagine your hair at the length you desire 2. Picture your hair slowly growing from the roots and extending downwards 3. Visualize yourself effortlessly running a comb from your crown to the ends of your hair
Diet, exercise and hair care products will also play a role in hair growth but manifesting healthy hair is a great first step in changing the way you feel about your hair. As you start to embrace your natural hair, you will feel more motivated to take care of it. Time to change your mindset and start manifesting the hair you’ve always wanted.
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All it takes is small daily choices that slowly snowball into lifelong, big changes. Before you know it, the one habit you’ve read on this blog has become something you unconsciously do. Wellness is for everyone – whether you’re new to the wellness game, a stay at home mum or juggling two jobs.
To help you achieve your wellness goals, we’ve mapped out 7 ways to improve your life over the next 7 days. You can start small and only do one thing a day, or carry over the habit to the next day. It’s your wellness journey and you can mix and match it however you want. These tips are so simple, made for everyone, affordable and can be absolutely life changing when you incorporate it into your routines.
Day One: Start the day with gratitude This is something you can do anywhere, at any time. Pop some gratitude time in your diary wherever it fits. Maybe it’s writing down 5 things you’re grateful for after a long day, or saying it out loud in the mornings. However you choose to do it, you’ll find yourself appreciating the smaller things in life & seeing the silver lining. And it’s a science backed habit! Research has shown that gratitude helps people feel more positive emotions, improve their health & become more resilient.
Day Two: Ditch the toxicity in your life Do an audit of what products sit in your bathroom cabinet and on your makeup shelf. Do you still use it? Is it effective? And do you know what ingredients are in it? Consider making the switch to healthier alternatives as a simple way to reduce your exposure to icky ingredients. Maybe it’s grabbing a natural moisturiser, switching to an avocado mascara, or stocking up on aluminium-free deodorants. This small change will be better for your health (and your family’s!) in the long run.
Day Three: Think green & sugar free It’s time to eat (or drink) more green veggies & cut back on the sugar. Add some extra nutrients in your life with Nutra Organic’s Super Greens Plus Reds. This fan favourite is an easy way to slip some greens into your diet. You can add it to your morning smoothies or try out one of these delicious recipes. We know cutting back on sugar can be a little scary, but it doesn’t have to be! Switch to Eve Wellness’s Hot Choc with Ashwagandha or Chief’s Chocolate Collagen Bar. It’s the little things in life.
Day Four: Indulge your endorphins This is your official sign to call your bestie for a brunch date and give your mum the biggest squeeze. Why? Because hugging helps release endorphins, aka the feel-good hormones! In addition to catching up with your favourite person, socialising can help sharpen your memory, increase your sense of happiness and can help you live a healthier life. Yep you read it correctly, a wine with the girls can be good for your mental AND physical health!
Day Five: Remember to fill up the water bottle! Today your aim is to drink at least 2L of water. It’s the easiest thing for your health, but can be the hardest thing to remember. In case you needed a refresher on the benefits of water, it can flush bacteria from your bladder, help with digestion, normalise blood pressure and so, so much more good stuff. If drinking enough water is hard for you, try carrying around one of the beautiful waterdrop Glass Bottles. Check out our British Berkefeld Ultra Fluoride Filters by Doulton to make sure your water is as healthy and great tasting as it can be!
Day Six: Move your body in the morning We’re huge advocates for moving your body whenever you can but physical activity in the morning is our favourite! Aim for 20-30 minutes of brisk walking or jogging first thing in the morning. It’ll help boost your serotonin levels, give you energy for the day and help improve your focus. Get your comfy Boody socks on and walk with your bestie while drinking your water. That’s 3 habits done!
Day Seven: Dance, dance, dance! Never turn down the chance for a good dance party! Whether it’s in the privacy of your own room or with your kids, dancing regularly has incredible health benefits, from increased stamina & better sleep, to burning calories & stronger bones! Create the most incredible dance atmosphere by putting a great energy essential oil blend in your diffuser. Go live your best Nourished Life!
e.l.f. Cosmetics is launching a new concealer: Soft Glam Satin Concealer.
The medium buildable coverage formula has a soft finish and marks the brand’s first new concealer launch in six years.
It’s been a big month for e.l.f. Cosmetics. But really, when hasn’t it been? It was a big year for e.l.f. Cosmetics! Back in May, the affordable makeup and skincare institution acquired Hailey Bieber’s Rhode brand in a billion dollar deal. This month, they have five new launches to share—including their first new concealer in six years.
Ahead, discover everything there is to know about the buildable medium coverage Soft Glam Satin Concealer—including Team Byrdie’s honest reviews.
e.l.f. Cosmetics
The Inspiration
Sometimes, the only inspiration you need to create something new is that everyone has been asking for it. Six years is long enough to make someone beg! For new concealer, at least.
We’ve long been fans of e.l.f.’s 16HR Camo Concealer (it’s Team Byrdie’s favorite drugstore long-wearing concealer), but not everyone is about a matte finish. This new version is getting with the times, aka 2025 when we’re all about a soft and satin-y look.
e.l.f. Cosmetics
The Soft Glam fam—which already includes the brand’s beloved Soft Glam Satin Foundation—is also expanding with Soft Glam Brightening Corrector. Available in white, light pink, and dark pink, you can layer it under your concealer to brighten and neutralize discoloration and dark circles.
The Formula
The brand describes the new concealer as “luxurious,” with a high-performance formula that delivers creamy, lightweight, and long-wearing coverage with no caking, creasing, or transferring. To keep the “soft” in soft glam, the formula includes hydrating ingredients like hyaluronic acid and a hibiscus complex. It also contains amino acid-coated pigments for a soft feel.
e.l.f. Cosmetics
Soft Glam Concealer comes in a range of 36 inclusive shades that’ll help you cover your dark circles, redness, and any blemishes. Then there’s that soft and radiant finish, of course.
Our Reviews
Ali Webb, associate editor
Ali Webb
“Some transparency about my holiday season chaos actually serves to show how impressive this concealer is: I swiped it onto my under-eyes in the morning before a busy travel day and only took this selfie about five hours later (with no touch-ups necessary). It’s pretty full-coverage yet blends and wears effortlessly, with a satin finish that lasts all day.”
Araziel Jackson, social media editor
Araziel Jackson
“I’ve never been someone who wears a lot of makeup. A skin-forward look (lots of serums and SPF) with blush and mascara is my daily go-to. However, I’ve been searching for the right concealer for when I want more coverage. I used e.l.f.’s new Soft Glam Satin Concealer in shade 50—a deep warm color that instantly brightened my dark circles. I wore this look from day-to-night and there wasn’t any cakiness or a creasing in sight. Would happily add this lightweight, hydrating formula to my ‘full face’ routine.”
Bella Cacciatore, senior news editor
Beautiful Hunter
“For something called ‘soft glam,’ this concealer really packs a punch! A little goes a long way—just a dab covered my travel-induced dark circles in seconds. Despite the pigment load, it has a lovely satin finish that looks so natural, with minimal creasing and no cake. It feels super lightweight and hydrating, and shade 13 Fair Neutral was the perfect brightening pop on my skin tone. For $5, you really can’t go wrong with this one.”
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